The Craft & Design Fair will be held in Tampere from November 15–17, 2024, and we are honored to make Vainio Clothing's first-ever fair appearance right here.
This is no ordinary event – the Craft & Design Fair is Europe's largest handicrafts event.
But what exactly are we doing at the fair when we aren't selling products directly to visitors from our booths?
Fair preparations are in full swing
Our team has been preparing for the fair for several weeks now.
We have planned:
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the exhibition stand
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campaigns
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fair materials
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special clothing for the event
For the design, we have received valuable help from Viestipaino from Tampere, who is realizing the exhibition stand materials together with our Art Director Joona Koskela.
The stand drafts seem to exceed all our expectations – a striking and Vainio-brand-appropriate ensemble is promised.
Why aren't we selling products at the fair?
Many fair visitors might be surprised to hear that the clothes at our stand are not directly for sale.
The reason is simple:
Vainio's products are made to order.
This way, we avoid unnecessary textile waste and can produce clothes exactly according to the customer's wishes.
At the fair, we will showcase our products and our idea. At the same time, we will guide visitors to design their own clothes in our online store using fair discounts.
The clothes displayed at the fair will later get a new life in our Second Hand sales.
Christmas gift idea from the fair
As Christmas approaches, we recommend fair visitors a gift card to Vainio's online store.
With a gift card, the recipient can design their own clothes together with their child.
Children love to wear clothes they have designed themselves.
A big effort for a small company
Participating in large fairs is a significant investment and also a risk for a small company.
In addition to stand fees and materials, there will be two of us from Vainio working at the fair throughout the weekend.
We hope that the old sayings apply to this big push too:
“hard work pays off”
and
“all's well that ends well”.
Welcome to stand A109
You can find us at the Craft & Design Fair in Tampere at stand A109.
At the stand, you will be greeted by the Vainio fathers, brothers Otto and Olli.
On the hour, the brothers will also spring a small surprise performance.
A warm welcome to chat and explore the world of Vainio.